Ellen Designs was founded 13 years ago by Hellen A. Tolbert, the Director and Lead Designer, driven by her passion for creating fashion that positively impacts lives. Inspired by a lifelong love for design and fashion, Hellen’s vision was to craft pieces that blend timeless elegance with a deep appreciation for African culture and contemporary fashion.

The brand’s designs are bespoke, with each piece thoughtfully created to reflect quality, craftsmanship, and style. Ellen Designs is rooted in the belief that fashion should serve its customers, offering high-quality products at the best possible value.

Targeting a diverse audience, Ellen Designs caters to both the formal and casual wear markets. With an established presence in Africa, Europe, and America, the brand is now strategically expanding into Asia.