- creative
- dna
- twende soko
The Creative DNA: Twende Soko Project is a British Council initiative implemented by Connie Aluoch Styling Management (CASM) to support Kenya’s vibrant fashion ecosystem.
Through fashion pop-ups, masterclasses, and creative grants, the project aims to strengthen #MadeInKenya brands, enhance craftsmanship, and open new market opportunities for emerging and established creatives.
masterclasses
Learn. Connect. Grow.
Join our Creative DNA Masterclasses designed for emerging and growing fashion and accessory brands seeking to build stronger business foundations, explore new market opportunities , and connect with Kenya’s vibrant fashion community.
NAIROBI MASTERCLASS
MOMBASA MASTERCLASS
FASHION POP-UPS
Vendor Call Out
NAIROBI: 22 & 23 November | HELTZ HOUSE, 34 NGARA ROAD
Mombasa: 12 & 13 DECEMBER | CITY MALL, NYALI
NAKURU: COMING SOON
Are you a creative fashion entrepreneur with a passion for craftsmanship and style?
We are looking for #ProudlyMadeInKenya fashion and accessory brands to showcase at our Twende Soko Fashion Pop-Ups!
Criteria: Designers aged 18 to 35 with strong craftsmanship, clean finishes and proudly Made in Kenya products.
Complete the vendor form via the link: https://form.jotform.com/253032037117546
or scan QR code
NAIROBI FASHION POP-UP
MOMBASA FASHION POP-UP
FAQ
1. What is Twende Soko?
Twende Soko is a fashion pop-up and learning experience organized by the British Council’s Creative DNA Program. It brings together emerging Kenyan fashion and accessories brands for a weekend of learning, networking, and showcasing.
2. What is Creative DNA?
Creative DNA is an incubation program by the British Council that supports young Kenyan designers by providing training, mentorship, and market access to help them build sustainable and globally competitive fashion businesses.
3. What is the Fashion Masterclass about?
The masterclass is designed to equip young creatives (18–35 years) with practical knowledge and tools on topics such as social media strategy, consumer understanding, branding, and business growth in the fashion industry.
4. Who can attend the masterclass?
The masterclass is open to young fashion designers, accessory brands, stylists, and other fashion creatives and entrepreneurs aged 18–35 years who are passionate about growing their craft and business.
5. How can I register for the masterclass?
You can register online through the Creative DNA / British Council Kenya website or social media pages. Limited slots are available, so early registration is encouraged.
6. Is there a fee to attend the masterclass?
No. Only Registration is required to reserve a seat. Click on the link below to register: https://tinyurl.com/yr2r3hce
7. What should I expect during the masterclass?
Expect interactive sessions, guest speakers, and industry experts sharing insights on building a sustainable fashion brand in Kenya and beyond. There will also be time for networking and Q&A.
8. Will certificates be issued?
Yes, participants who complete the masterclass will receive a certificate of participation from the British Council’s Creative DNA program.
9. What is the Twende Soko Pop-Up? The pop-up is a market-style shopping event featuring some of Kenya’s most exciting emerging and mid-sized fashion and accessories brands.
The pop-up is a market-style shopping event featuring some of Kenya’s most exciting emerging and mid-sized fashion and accessories brands.
10. Who can attend the pop-up?
The pop-up is open to the public. Everyone is welcome to come, browse, shop, and interact with the designers.
11. Is there an entry fee for the pop-up?
No. Entry to the pop-up is free for all visitors.
12. Will the designers be available to meet?
Yes! Shoppers can meet and engage directly with the designers, learn the stories behind their brands, and even place custom or bulk orders
13. Can I pay by card or mobile money?
Yes. Most brands will accept M-Pesa, card, or cash payments for purchases.
14. Will there be entertainment or food available?
Yes, the pop-up will feature a lively atmosphere with music, food vendors, and interactive experiences, making it both a shopping and social event.
15. How can I stay updated about future Creative DNA opportunities?
Follow British Council Kenya and Creative DNA on Instagram, X (Twitter), Facebook, and LinkedIn for announcements, open calls, and upcoming events.
To get more information about the British Council Click Here
16. Who can I contact for more information?
For inquiries about the masterclass or pop-up, please contact:
📞 +254 737 919 699
© Connie Aluoch Styling Management All Rights Reserved 2025