November 2025

Itikadi is a contemporary ready to wear brand distinguished by its refined fabric detailing and bold signature prints. The brand was founded by James Ong’weny in 2011 and started off with bespoke mens suits and a curated selection of women’s wear. During the Covid pandemic the brand switched to fully ready to wear which has

We begin our November features with Sharonne Otieno, a multifaceted award-winning stylist, model, designer and fashion entrepreneur. She started out as a model and has evolved into a stylist under the mentorship of stylist Eddie Kirindo. She believes fashion is the best form of expression since one can pass a clear message witho